About

WE'VE GOT YOUR BACK

We are a resource and support organization for surface specialists and their customers.

At our core are seasoned, renowned stone and tile experts coupled with marketing and design specialists, including technical writers, graphics artists, developers, SEO experts, and more, and a support team second to none.

SOLUTIONS FOR THE REAL WORLD

Driven by a team of dedicated and highly skilled people, our benefits package incorporates support, services, and resources designed specifically for businesses in this industry to thrive in today’s marketplace.

MORE AFFORDABLE THAN YOU MIGHT THINK

Our Partner fees and costs are surprisingly affordable. If you were to try to find all of the services we include in our very reasonable monthly fee you would find that our fee is a fraction of anything comparable. And to top it off, we are highly specialized and understand your business better than anyone.

WE DON'T LOCK YOU IN

We have always believed that if you are benefitting from being a PRO Partner (you are experiencing a positive return on investment) that you will stay with us. We have never felt the need to lock you into any term contract.
In spite of no term contract, Partners stay with us year after year, and even offer to be our champions — telling others about their own experience being a Partner.

Your team

Debbie's professional background and formal education in visual communications, and graduate studies in interactive multimedia and internet marketing were intrinsic to the concept and vision of SurpHaces.

Deborah Shaw-Nelson

Founder / CEO

Doug excels at building fruitful relationships and has a significant role in the development and management of SurpHaces’ GSM program and services.

Doug Nelson

President

Alice holds a Bachelor’s degree in English, Creative Writing with a minor in Digital Media from the University of Central Florida and she has taken numerous courses at The Stone and Tile School.

Alice Dean

Technical Writer

Craig has been working in the advertising/design industry for 25 years, holding a degree in graphic design from Mississippi College.

Craig Fleck

Creative Director

Fred, aka “Dr. Fred” is known worldwide and is regarded as the foremost expert on natural stone and tile.

Fred Hueston

Chief Technical Director

Curious and always eager to grow professionally, Payal stays on top of the latest industry developments and concepts, continually coming up with new ways to incorporate them into our services.

Payal Jain

Web and Social Media Master

Saurav has a Master’s degree in Computer Science and brings his expertise in the field of mobile and web development to SurpHaces and our PRO Partners.

Saurav Jain

Senior Software Engineer/ Developer

Jai lives, eats, and breathes Pay-Per-Click advertising. He is Google Certified, stays current on this highly specialized area of expertise, and is analytics and results driven.

Jai Nelson

Google Certified PPC Specialist

As our Partner Manager, Doug functions as a liaison between Partners and our Creative / Technical team. He is the first point of contact and the one that makes sure our Partners’ needs are addressed.

Doug Smith

Partner Manager

Pam is a people person with a warm, welcoming personality, who strengthens the SurpHaces team with her attention to detail in everything she does from running reports to fielding phone calls and providing PRO Partner support.

Pam Smith

Administrative Support

Joyce is the Founder and President of Personal Touch Service Solutions. She began as an owner-operator, cleaning carpets and providing janitorial services in schools in 1989.

Joyce Harris

Technical Advisor

Dean McArthur combines stone and tile restoration expertise with strategic business management experience. As a principal in Certified Stone Professionals in Buffalo, NY, he has decades of experience in the art of problem solving and restoring natural stone.

Dean McArthur

Technical Advisor

Unparalleled Tech Support

One of the most appreciated benefits of being a Partner.

Powerful Marketing Solutions

Our team of highly skilled people working hard on your behalf.

Proprietary Resources

Valuable resources available exclusively to PRO Partners.

About being a PRO Partner

You offer outstanding services and maintain a stellar professional reputation. We support you and drive business to you. It’s pretty much that simple.

What PRO Partners say

Brian Kornet

Fabra-Cleen

If you are in the stone and tile business and are wondering if being a Partner is something you should do, run—don’t walk—to sign up before someone else grabs your spot.

Scott Odom

1st Floor Surface Care

Excellent experience and reasonable on pricing. Probably the first time I ever didn’t have to request revisions. And only took a few days. Completely satisfied.

Blain Haeg

Gold Standard Floor Care

The discussion group is a tremendous Partner benefit. Having the ability to ask advice, share ideas, provide input, and inquire with others who have unique and additional experience in the industry provides a tool that is invaluable.

Roger Konarski

Restoration Stoneworks

I get a lot of business as a result of being a Partner. The support is incredible!

David Aardema

Set in Stone Restoration

Excellent being affiliated with you guys!!!

Adam Bartos

BiO Tile & Grout Restoration, LLC

I would like to express my sincere gratitude for the work you and your crew have done for me and my company. Signing to be a partner, I would never, ever expect such a good service and astonishing results for as little money as the membership is.

Steven LaCasse

LaCasse Stone and Tile

You exceeded my expectations. I am very happy with you and your staff. Thank you very much. I am very pleased... Thank you. Damn, I’m happy.

Carl Staples

Classic Marble & Stone Restoration

If anyone is interested in being a Partner, have them talk to me. I'll be happy to tell them how much it has helped us.